All Episodes
Episodes
32: What To Look For In An Employee
In this episode, Tim and Randy will be joined by Tim's Fitness Director Zach Columbia to discuss some of the qualities and characteristics of the ideal employee. Together, they will dive into some of the unique ideas...
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31: Software You Need To Know About
In this episode, Tim and Randy will talk about the numerous software solutions available for fitness business owners to use in their businesses. They’re going to share actual examples of the different software,...
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30: The Marketing Metrics You Need To Know
In this episode, Tim and Randy will talk about key performance indicators (KPIs) in marketing and business in general. They will talk about the different types of KPIs and define them so you can understand what you...
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29: Your Avatar Client Isn't As Important As You Think
In this episode, Tim and Randy will talk about avatars for personal training facilities, not as far as clients themselves, but more about the avatar problems that a facility solves as a business.
It’s more important...
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28: The Value Ladder and Why It's Important
In this episode, Tim and Randy will talk about one of their four systems, ascension, and how important it is for every gym business. Ascension refers to the things that a gym owner can offer in their business to not...
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27: Asking For The Sale
In this episode, Tim and Randy will talk about sales processes, one of the biggest struggles that gym owners face because they find it daunting to build a sales system and train their team on how to use it effectively...
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26: The Campaign That Generated a 20x ROI
In this episode, Tim and Randy will talk about their marketing over at Pulse Fitness, and share the results of a recent campaign they did that netted them a 20x return on investment. It was a very simple campaign...
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25: How Much Should I Spend On Marketing?
In this episode, Tim and Randy will answer a very common question among gym owners about how they can determine how much they can spend on their marketing. Whether you’re a small gym or a large chain of gyms,...
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24: The Future Of Social Media - With Natalie Speers
In this episode, Tim and Randy will welcome Natalie Speers of Social Ally Media to bring an outside perspective to social media marketing, some things that gym owners do wrong, and some things that they can do to...
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23: Should You Join A Mastermind Group or Coaching Program?
In this episode, Tim and Randy will talk about the importance of gym owners being in a mastermind or procuring the services of business coaches. Despite there being numerous bad coaching services, the good ones can...
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22: How To Price Your Products For Sales
In this episode, Tim and Randy will talk about pricing models and specifically tackle the issue of having different price options that are just all over the place. Every fitness business owner must ensure that their...
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21: Intentions vs Actions
In this episode, Tim and Randy will talk about intentions versus actions in as far as growing a gym business is concerned. They will discuss what it takes for a gym owner to reach their goals and also break down the...
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