All Episodes
Episodes
The Way Your Clients Will Buy In 2021
What will it take to bring in new clients to the gym in 2021? We have thought about this and had conversations with gym owners, and all signs point to a longer sales cycle. The days of reaching out to cold prospects...
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To Gym Owners
In today’s episode, Tim addresses gym owners about the realities of owning a gym. Many gym owners open a gym with high hopes and ambitions of getting rich from owning a gym. However, Tim gets honest with gym owners...
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Marketing For The New Year
2021 is finally here with us, and with many gym owners having suffered through the past year, we can only hope that better tidings come our way in the new year.One of the questions that many gym owners have been...
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Assess Year-End Damage And Plan For The Future
There is no doubt that this year has been tough for many people, and as gym owners, we have been hard hit by the effects of COVID. Some gyms have closed down for good, while many others have had to contend with...
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How To Parlay A Successful Marketing Campaign
With the new year just around the corner, a lot of gym owners can’t wait to put the struggles of 2020 behind them and just focus full steam on 2021.It’s an opportunity for a fresh start, and there’s no better way to...
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Where Is Your Time Being Spent?
If you look around, you'll find a strong correlation between successful business owners and discipline. For you to succeed in business and other important areas of life, you need to be disciplined with not only your...
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When To Pitch Your Prospects
When it comes to attracting a client or a new member to your gym, the marketing vs. sales conversation is a little muddy at times. In this episode, Randy takes us through the main differences between these two and...
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Why Are You In Business?
Gym owners, just like other entrepreneurs, are typically people with a high work ethic and are highly driven. However, this characteristic can often lead us into a hole. We reach a tipping point where we are...
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Drastically Increase Your Performance With This One Tactic
When we speak to entrepreneurs, like gym owners or others, there is always the feeling that we have so little time and a lot to do. We wish we had more time on our hands, but wishing doesn’t help. What if we...
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Add This Sales Tactic To Your Toolbox
Tim and Randy bring in some specific tactics used to help reduce the risk for the consumer in order to help you successfully convert more membership sales.As a gym owner, you have options to help prospects when they...
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The Way To Win In 2021
As an entrepreneur, it is tempting to always be on the lookout for the next giant home run style marketing campaign or the next big strategy or magic bullet that will massively drive your revenues.As much as these are...
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Semi-Private Programming
In the last episode, we took a strong stance on the direction the fitness industry is headed in terms of training models. We laid out all the evidence and data supporting semi-private personal training as the gym...
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